Highlighting Key Insights from the 2024 U.S. Outdoor Trends Study by Houzz.com

As kitchen specifiers, staying ahead of the trends is crucial for meeting the evolving needs of your clients. The newly released 2024 U.S. Outdoor Trends Study from Houzz provides valuable insights into the latest trends in outdoor projects, particularly in the realm of outdoor kitchens. Here, we’ll focus on the findings related to outdoor kitchen appliances, shedding light on how homeowners are transforming their outdoor spaces into functional and stylish extensions of their homes.

Extending Living Spaces

One of the standout trends from the report is the increasing desire among homeowners to extend their living spaces outdoors. On average, a third (33%) of homeowners upgrading their outdoor areas are doing so to create additional living space. This trend is particularly prominent among Gen Xers (41%) and Millennials (38%), who are also more likely to undertake these upgrades for entertainment purposes. This shift highlights a growing demand for outdoor areas that are not just functional but also perfect for hosting and entertaining.

The Rise of Outdoor Kitchens

The study reveals that one in eight renovating homeowners (12%) is adding or upgrading an outdoor kitchen. This type of project often includes the installation of essential systems like plumbing, electrical, or heating (58%), as well as key features such as appliances (55%), countertops (50%), storage (22%), and roofing (21%).

Must-Have Outdoor Kitchen Appliances

For kitchen specifiers, understanding the most popular appliances in new outdoor kitchens is crucial. According to the report, the following are the top features being installed:

  • Grill: 88% of outdoor kitchens include a grill, making it the most common fixture. Whether it’s a built-in or freestanding model, grills are essential for outdoor cooking.
  • Beverage Refrigerator: Installed in 67% of outdoor kitchens, beverage refrigerators are perfect for keeping drinks cool and accessible.
  • Cooktop: 46% of outdoor kitchens feature a cooktop, offering versatility for cooking various dishes.
  • Faucet and Sink: With 46% and 45% of installations respectively, these fixtures are vital for making outdoor kitchens fully functional.
  • Pizza Oven: A popular choice for 32% of homeowners, pizza ovens add a unique cooking option and enhance the entertainment value of the space.
  • Smoker or Deep Fryer: Chosen by 24% of homeowners, these appliances cater to specific cooking styles and preferences.
  • Vent: Essential for proper ventilation, 13% of outdoor kitchens include a vent.
  • Ice Maker: Installed in 10% of outdoor kitchens, ice makers are convenient for keeping beverages chilled.
  • Warming Drawer: Although less common, 8% of homeowners include warming drawers to keep food at the perfect temperature.

Catering to Younger Generations

Millennials, in particular, are leading the charge in installing built-in outdoor kitchens, with 22% opting for this feature compared to 15% of Gen Xers and 8% of Baby Boomers. This demographic’s preference for outdoor kitchens underscores the importance of incorporating modern, high-quality appliances that enhance both functionality and aesthetic appeal.

To end, the 2024 U.S. Outdoor Trends Study provides valuable insights into the growing trend of outdoor living spaces and kitchens. As kitchen specifiers, leveraging this information can help you better meet your clients’ needs and preferences. By focusing on the most popular and functional appliances, you can create outdoor kitchens that are not only practical but also stylish and inviting.

Stay ahead of the curve and consider these trends when planning your next outdoor kitchen project. By doing so, you’ll be able to deliver innovative and desirable solutions that align with the latest homeowner desires and market trends.

Shaun Ayala

Kitchen & Bath Marketer – Pacific Sales / Best Buy