Tag: Audio Advertising

  • Walmart Connect Expands Into TV & Audio as TikTok Adds AI Shopping

    Walmart Connect Expands Into TV & Audio as TikTok Adds AI Shopping

    Walmart Connect is expanding its advertising capabilities across television and audio through partnerships with Spotify, Yahoo DSP and Warner Bros. Discovery. Meanwhile, TikTok is introducing AI-powered shopping assistance and direct brand checkout. Episode 13 explores how both developments are connecting advertising, media and shopping in different ways.