How to Leverage Social Media to Grow Your Presence Locally 

Thank you for attending my session virtually or in-person at KBIS 2023. Here are a few helpful tools designed by me to get you started with growing your presence locally.

Social Media Landscape

Here are additional tools that I mentioned to help you identify what social channel you should consider and a worksheet to create your Social Media Trade Audience.
– Demographic and Usage
– Create Your Social Media Persona
– How to check your Social Media Analytics


Content Creation

Content creation for many platforms can get challenging, here is a trick that I use that can help you create content with ease for many platforms using still photography or video.
– Shaun’s Social Media Spec Tool

Local Marketing

Local Marketing is a mix of physical and digital, use this doc to help you identify what to consider when targeting your audience locally.
– Local Marketing Framework

The Presentation

Thank you for your interest. If you would like to download the presentation, here you go.
– Download the presentation

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