As a Kitchen & Bath industry partner for over 10 years now, I often receive the question on how to build relationships within the industry to help grow your brand. Whether you’re a student, designer, architect, builder, retailer, manufacturer, or influencer, getting integrated in the industry can be beneficial in staying on top of industry trends, expanding your network, and growing your business. In this blog post, I will share some tips to help you get started:
- Understand the local market and the organizations that cater to them – One of the best ways to get involved in the kitchen and bath industry is to understand the local market and the organizations that cater to it. Check if there are local chapters for industry associations such as the American Society of Interior Designers (ASID), National Kitchen and Bath Association (NKBA), or the American Institute of Architects (AIA). Attending meetings and events hosted by these organizations can help you meet other professionals in the industry and learn about local trends and opportunities.
- Search for industry events that focus on home design, product innovation, and industry training – Another way to get involved in the kitchen and bath industry is to attend industry events. Many trade shows and conferences are dedicated to home design and product innovation, providing opportunities to connect with industry professionals, learn about the latest products and trends, and attend educational sessions to improve your skills.
- Visit local showrooms that focus on kitchen and bath products – Showrooms are a valuable resource for professionals and partners looking to get involved in the kitchen and bath industry. Not only can they provide inspiration for your next project, but they can also offer valuable insights into what’s happening locally. By establishing a relationship with local showrooms, you can stay informed about new products, trends, and events, and tap into their network of industry professionals and partners.
Getting involved in the kitchen and bath industry can be a great way to expand your network, learn about new trends, and grow your business. By following these practice actionable tips, you can start building relationships and connections within the industry and position yourself for success.
Marketing – Pacific Sales / Best Buy