Author: ShaunAyala

7 Trends in Residential Design: What Interior Designers and Builders Need to Know

In the ever-evolving world of residential design, staying ahead of the curve is crucial for interior designers and builders. The latest data from the American Institute of Architects (AIA) sheds light on 7 trends shaping the industry. Here are the key takeaways that professionals in the field should consider when planning their next projects: 1. […]

Elevating Residential Bath Projects: Discovering the Advantages of Specifying MrSteam Showers

Step into the world of home design where the soothing embrace of a steam shower holds irresistible appeal. Beyond being a relaxation haven, steam showers bring wellness, radiant skin, and stress relief to the modern lifestyle. For builders and designers aiming to enrich residential experiences, the brand you choose makes a difference. Meet MrSteam, a […]

Elevating Remodel Projects: Insights from the J.D. Power Appliance Satisfaction Study

In the fast-paced world of digital transformation, where online shopping seems to reign supreme, there’s a notable exception – the home appliance market. The recently released J.D. Power 2023 U.S. Appliance Satisfaction Study emphasizes the enduring significance of brick-and-mortar showrooms for consumers in this industry. For professionals in the Kitchen & Bath Industry, leveraging the […]

Elevate Your Kitchen Projects: The Benefits of Specifying Steam Ovens

In the ever-evolving world of kitchen appliances, steam ovens are emerging as a game-changing addition that can bring health, convenience, and incredible flavors to your kitchen projects. Today I will be referring to luxury brand Miele, and their range of steam and combi steam ovens, they have taken steam cooking to new heights, offering families […]

Redefining Luxury: A New Perspective for Builders and Interior Designers

In an era of continuous evolution, the concept of luxury has transformed into a dynamic and personalized notion. As a seasoned luxury marketer in the Kitchen & Bath Space, I’ve come to question the traditional definition of luxury and observe how it’s shifting across industries, including our Kitchen & Bath Industry. While brands like Miele, […]

Reaching the Elite: The Top 3 Social Media Channels for Attracting Affluent Customers

If you’re in the luxury space (Interior Designer, Luxury Builder, etc) looking to attract affluent customers, you need to be strategic about your social media channels. Not all platforms are created equal, and some are better suited to reaching affluent audiences than others. I believe that brand is built on Social Media and being present […]

Niche Business Marketing for Beginners: 10 Steps to Success

Marketing a niche business requires a strategic approach that resonates with a specific target audience. As a beginner, understanding how to effectively reach and engage your audience is crucial for building a successful niche brand. In this blog post, I’ll walk you through ten essential steps that I think of based on my experience to […]

Elevate the Luxury Kitchen with Luxury Freestanding Refrigeration

Creating a luxury kitchen is a dream for many homeowners, but sometimes limitations in cabinetry or design constraints can make it challenging to incorporate luxury appliances seamlessly. However, luxury appliance brands Thermador and Monogram have introduced freestanding French-Door Refrigerators that bring a touch of elegance and sophistication to any kitchen without the need for extensive […]